Broad Reach specializes in cross-border shipping, trade services, complex logistics, and delivery solutions—ensuring U.S. retailers can get their products to Canadian customers quickly and efficiently. Wizmo, in turn, is known for serving enterprise-level Canadian clients shipping parcels into the U.S.
This means that Asendia, and the Asendia group of companies, will have a comprehensive package shipping operation between the United States and Canada in both directions, optimizing both northbound and southbound transit lanes through a single provider. Together, Broad Reach will offer seamless, high-speed customs clearance, advanced final-mile delivery options, and affordable delivery services from 2 days.
Wizmo has been recognized as one of Canada’s fastest-growing companies for five consecutive years. Known for overnight clearance and inspection via both ground and air, Wizmo serves top-tier e-commerce clients, 3PL providers, reverse logistics operations, and fulfillment centers across Canada.
Broad Reach mirrors Wizmo’s expertise in the reverse lane, as a leading provider in the high-volume U.S.-to-Canada e-commerce corridor. With a U.S. team driver network running more than 10 express daily road linehauls from core U.S. e-commerce regions, Broad Reach enters e-commerce freight into Canada nightly through three key ports of entry and maintains an in-house CBSA onsite inspection facility.
The company's specialization in complex, high-speed customs clearance of e-commerce volume into Canada, coupled with comprehensive trade management services and consulting expertise, has empowered many of the U.S.'s leading e-commerce players and fulfillment centers to sell to Canadians seamlessly.
When we met Broad Reach, there was clear cultural and operational synergy that was completely uncanny," said Craig Radford, Co-Founder of Wizmo Solutions Inc.
Alex Moore, also Co-Founder of Wizmo, added, "It was always clear the winning firm of the future would be truly North American, with strength and size and diversity of offering. We found that in Broad Reach immediately.
The union leverages locations across major U.S.-Canada border ports, enabling the consolidation of technology teams, equipment, package density, and buying power. This synergy creates a very significant market player in the fast-moving e-commerce sector, enhancing operational efficiency and scalability.
With Wizmo in hand, we are well on our way with our creaition of something very modern and significant that services the leading e-commerce brands in North America. We will be ready to serve North American merchants’ changing needs in this dynamic economic environment. The talented colleagues we now have in our business, and their track records, are one of a kind. With our combined operational strength, we create opportunity for shippers across North America to have access to something very exciting and robust at a time when it's needed.” Dave Mays, who manages the Broad Reach joint venture for Asendia USA, expressed enthusiasm about the deal.
About Broad Reach
Broad Reach, an Asendia company, is a leading U.S. logistics provider focused on US to Canada parcel shipping for e-commerce. With a strong emphasis on cross-border efficiency, the company offers high-speed customs brokerage, trade management, and a vast network of linehauls serving major markets. Broad Reach is majority owned by Asendia, which is a joint venture between the La Poste and Swiss Post.
About Wizmo Solutions Inc.
Wizmo Solutions Inc. is a Canadian express shipping innovator, specializing in customs clearance, air and ground transit, and final-mile delivery. Recognized for its rapid growth, Wizmo serves premier e-commerce and 3PL clients across North America.
About Asendia
Asendia is one of the world's leaders in international e-commerce and mail, delivering packages, parcels and documents to more than 200 destinations across the globe. With a rich heritage from founding companies La Poste and Swiss Post, Asendia combines extensive international and local know-how. Asendia's expertise is broad-reaching, encompassing different aspects of e-commerce, from webshop software and marketplace management to international logistics. Asendia's vision is to empower its customers worldwide with seamless access to global markets through our innovative and sustainable cross-border eCommerce logistics solutions. Asendia employs over 2,000 people in Europe, UK, Asia Pacific and the USA - a global network blended with a local presence.
